Elaine Kelly’s Personal Branding Photoshoot: Embodying Leadership, Power, and Elegance in Mallorca

Elaine Kelly, founder of Essentially Elaine, booked my Lumière Package for a personal branding photoshoot that was nothing short of transformative. As a business mentor and human design strategist, Elaine empowers entrepreneurs to step into their “Rested & Rich” era—building purpose-led, profitable businesses aligned with their human design. She wanted this photoshoot to capture all the dynamic sides of her personality while stepping fully into her leadership role.

Elaine’s goal was clear: to express the truest, bravest, and sassiest version of herself, inspiring other women to embrace their own power and take up more space. Her brand words—Rested, Rich, Rise, Transform, Flow, Fire, and Leadership—set the tone for the entire shoot. From the powerhouse businesswoman to the soft, intuitive side, Elaine wanted the full spectrum of her identity reflected in the images.

“I highly recommend the LUMIERE personal branding package I received myself this summer to celebrate all of the uplevels personally and professionally this past year! Thank you Adele for your creativity and expanding my vision!”

The Vision and Styling

Preparation was key to bringing Elaine’s vision to life. Before the shoot, we had a detailed styling and vision session with Coco @soy_cocomarch.es to ensure every look was perfectly planned and aligned with her brand. With these looks, we aimed to showcase Elaine as a multifaceted leader—professional, powerful, and deeply connected to her intuitive side. Annika @annikamakeupartistmallorca worked her magic with hair and makeup, allowing Elaine to shine with effortless elegance and strength.

Bold Elegance in Palma

We kicked off the shoot with Elaine in a relaxed yet professional black linen shorts and top combo. This look was perfect for capturing her as she led a workshop, blending essential oils in the boardroom. The images highlighted her unique approach, integrating holistic practices with strategic business mentoring. These shots truly showcased her intuitive, nurturing side, offering a glimpse into how she empowers others to connect with their energy while still focusing on their professional growth.

Elaine’s crisp white suit perfectly embodied her leadership role as a podcast host, where we captured her confidently guiding conversations on purpose, strategy, and self-mastery in a sleek boardroom setting. Later, we took to the streets of Palma, where Elaine, with her laptop in hand, showcased her business-savvy side, seamlessly blending professionalism and elegance as the mentor who helps entrepreneurs align with their purpose.

Elaine stepped into her bold and luxurious side with a striking red silk pyjama set by Nadine Merabi. We began by capturing this look in a sleek boardroom, then headed to Elaine’s favorite hotel.

The rich red contrasted beautifully with the Mallorquin natural sandstone, making a statement about her leadership and confidence. We couldn’t resist taking some iconic elevator pictures, followed by Elaine sipping on a glass of champagne, adding a touch of celebration to this powerful look. These images convey Elaine as a powerhouse businesswoman who is both glamorous and grounded in her entrepreneurial vision.

For a softer, more intuitive side of Elaine, we discovered a hidden garden in Palma. In this serene setting, Elaine wore a flowy black dress, perfectly complementing the tranquil atmosphere. The garden featured a picturesque pond adorned with water lilies, surrounded by vibrant bougainvillea flowers and framed by an ancient stone wall. This lush, peaceful backdrop highlighted the spiritual and energy work that Elaine incorporates into her mentorship. The images from this part of the shoot exude a sense of calm and connection, embodying her ability to guide others toward self-mastery and inner peace.

We also captured Elaine with her partner, Jonny O’Donohue, a Conscious Connected Breathwork Coach, in a deeply spiritual setting. Surrounded by a soft glow of candles, the scene created an intimate and meditative atmosphere that perfectly reflected their shared commitment to personal growth and holistic wellness. The images portray them in a space imbued with warmth and tranquility, symbolizing their connection and the transformative power of their combined practices. This setting not only highlights their personal bond but also underscores their dedication to guiding others through spiritual and emotional journeys.

We then moved to a stunning cliffside location, where Elaine wore a dramatic red flying dress. The vibrant dress against the natural backdrop of the cliffs created an empowering visual, symbolizing her strength and leadership. These photos captured Elaine in full flow, embodying her ability to rise, transform, and inspire other women to step into their power and embrace their true potential.

Finally, Elaine slipped into a bold black sequin jumpsuit for a more glamorous, edgy look. Against the rugged yet beautiful setting of the cala, these photos brought out her fierce, confident energy. The sequin jumpsuit, paired with the natural surroundings, perfectly encapsulated her duality—elegant yet powerful, intuitive yet strategic. This final look was the perfect way to wrap up the day, showcasing Elaine’s dynamic personality in full.

Elaine’s Response

Elaine’s reaction to the sneak peek was priceless: “Stopppppppp Adele, these are amazing, I’m actually crying!”

And when she received the final videos the same day, her words say it all: “OMFG I am speechless. The red dress footage is unreal. All of it. Thank you so much for a fab day!” – check our Elaine on Instagram @essentially_elaine to get a glimpse of the Reels we’ve created for her.

Her testimonial perfectly captures the experience: “I just received my brand shoot photos from Adele’s Lumière package, which was AMAZING! Adele really understood and even expanded my vision for the shoot, and her team made the whole process fun and nourishing. Highly recommend x”

It was an absolute joy to work with Elaine and capture the essence of her brand. From powerful leadership shots to the softer, more intuitive moments, this shoot was all about showcasing her ability to inspire and uplift others.

If you’re ready to express your truest self and elevate your business with personal branding photos in Mallorca, let’s talk!

Adele x

Featured Client: Elaine Kelly – Essentially Elaine – www.essentiallyelaine.com – @essentially_elaine
Photographer: Adele Chretien – By Adele Photography – www.byadelephotography.com – @byadelephotography
Stylist: Coco March – @soy_cocomarch.es
Hair & Make-Up Artist: Annika Fredriksson – @annikamakeupartistmallorca